What the research says

Why your team keeps asking the same questions

The same policy and how-do-I questions come back week after week. The research explains why: people cannot find the answer on their own, so they ask a person instead. Here is what the studies actually measure, and what the evidence says reduces it.

Reading time: about 4 minutes · Sources: McKinsey, Panopto, Gartner

A repetitive question is not a sign of a lazy employee. It is usually a sign that the answer was hard to find. When information is buried in a handbook, an intranet, or a colleague's head, asking a person is simply the fastest route. Several large studies have tried to measure how much time that costs, and the numbers are consistent enough to take seriously.

Key findings

  • Knowledge workers spend about 9.3 hours a week searching for and gathering information (McKinsey, 2012).
  • 60% of employees find it difficult to nearly impossible to get needed information from colleagues, rising to 65% at high-turnover companies (Panopto, 2018).
  • A new hire can take up to six months to get fully up to speed, when their questions are most frequent and most repetitive (Panopto, 2018).
  • The fix is access, not speed: make answers findable where people already work. Better knowledge sharing could lift productivity 20 to 25% (McKinsey, 2012).

Employees lose about a day a week just finding information

The most cited figure comes from the McKinsey Global Institute. In its 2012 report The Social Economy, McKinsey estimated that the average knowledge worker spends roughly 19 percent of the workweek, about 9.3 hours, searching for and gathering information, and a further 28 percent reading and answering email (McKinsey, 2012). That leaves only about half the week for the work someone was actually hired to do.

How a knowledge worker's week splits up

Finding information takes almost as much time as answering email.

28% 19% 53%
Reading and answering email Finding information and colleagues Everything else

Source: McKinsey Global Institute, The Social Economy (2012). Figures describe interaction workers and are rounded.

Older research from IDC reached a similar place from a different angle, estimating that knowledge workers spend around 2.5 hours a day, close to 30 percent of the workday, searching for information (as compiled by Cottrill Research). These studies are not about HR alone. They measure knowledge work broadly. But HR sits squarely inside them: benefits, leave, and policy questions are exactly the kind of information people go looking for and often cannot find.

Often, they cannot get the answer at all

Searching is only half the problem. Panopto's 2018 Workplace Knowledge and Productivity Report surveyed 1,000 US employees and found that most struggle to get information out of the people who hold it. Sixty percent said it was difficult to nearly impossible to get the information they needed for their jobs from colleagues, rising to 65 percent at companies with high turnover (Panopto, 2018).

Share of employees who find it hard to get the information they need

"Difficult to nearly impossible" to get vital job information from colleagues.

All employees 60% Companies with high turnover 65%
All employees (60%) High-turnover companies (65%)

Source: Panopto Workplace Knowledge and Productivity Report, 2018, reported by HR Dive. Survey of 1,000 US employees.

The same study put the productivity loss from this at roughly 5.3 hours per employee per week, spent waiting for information from colleagues or recreating knowledge that already existed somewhere. That is time on both sides of the question: the person who asks, and the person who stops their own work to answer.

5.3 hours
lost per employee each week waiting for or recreating information (Panopto, 2018).

New hires feel it most

The cost concentrates on the people with the least context: new starters. Panopto found the average new hire is formally trained for about 2.5 months, but getting fully up to speed can take as long as six months. During that stretch, a new employee's questions are both the most frequent and the most repetitive, because they are asking things the organization already knows but has not made easy to look up.

9.3 hrs
a week searching and gathering information
McKinsey, 2012
5.3 hrs
a week lost waiting for or recreating information
Panopto, 2018
up to 6 mo
for a new hire to get fully up to speed
Panopto, 2018
20-25%
potential productivity gain from better knowledge sharing
McKinsey, 2012

What the evidence says reduces it

Two findings point in the same direction. First, McKinsey estimated that improving how organizations communicate and share knowledge could raise the productivity of knowledge workers by 20 to 25 percent (McKinsey, 2012). The bottleneck is access, not effort.

Second, people would rather find the answer themselves than open a ticket or send a DM. Gartner's 2024 HR Technology Employee Experience research found that employees continue to rank self-service HR portals above HR help-desk portals, a clear preference for resolving their own queries when the tools let them (Gartner, 2024). The lesson from the data is not "answer faster." It is to make the answer findable at the moment the question comes up, in the place people already work, sourced from documents the organization already trusts.

Where this fits

This is the problem ChatGridAI is built for: it answers questions inside Microsoft Teams and Google Chat, drawn only from your own documents, with the source cited. If you want the product detail rather than the research, see the HR assistant use case.

Sources

  1. McKinsey Global Institute. The Social Economy: Unlocking value and productivity through social technologies, July 2012. mckinsey.com
  2. Panopto. Workplace Knowledge and Productivity Report, July 2018, as reported by HR Dive. hrdive.com
  3. Gartner. HR Technology Employee Experience Bullseye Report, September 2024. gartner.com
  4. IDC search-time figures, as compiled by Cottrill Research. cottrillresearch.com

ChatGridAI answers workplace questions inside Microsoft Teams and Google Chat, from your own documents. See how it works for HR.